Terms of Service

Welcome to Vane Built (“Company,” “we,” “us,” or “our”). These Terms of Service (“Terms”) govern your access to and use of our Website Creation, Local SEO, Paid Ads & Growth, and Brand & Design services (collectively, the “Services”).

By signing our Proposal, paying an upfront fee, or using our Services, you (“Client,” “you,” or “your”) agree to be bound by these Terms.

1. Our Services & Deliverables

A. Website Creation

Client Cooperation: To keep development on schedule, you agree to provide text, copy, business information, and image assets in a timely manner. If a project is delayed by more than 30 days due to missing client assets or feedback, Vane Built reserves the right to pause the project and invoice you for all work completed to date.

Sign-Off: Once the website is completed according to the Proposal, we will request your formal sign-off. Upon sign-off and final payment, the website will be launched live.

B. Local SEO (Search Engine Optimisation)

No Ranking Guarantees: While we use industry-standard best practices to improve your visibility on search engines, you acknowledge that Google's ranking algorithms are third-party systems outside our control. Vane Built cannot guarantee specific rankings, positions, or search volumes.

C. Paid Ads & Growth (Google & Meta Ads)

Ad Spend: Unless explicitly stated otherwise in writing, all advertising spend (paid directly to Google, Meta, etc.) is billed directly to the Client's payment card by the respective platform. This is entirely separate from Vane Built's management fees.

Account Compliance: Meta and Google have strict advertising policies. While we strive to write compliant ad copy, we are not liable if an advertising network pauses, flags, or bans your ad account or business manager.

D. Brand & Design

Revisions: Brand design deliverables (logos, color palettes, etc.) include the number of revision rounds explicitly stated in your Proposal. Additional revisions beyond this will be charged at our standard hourly rate.

2. Payment Terms

One-Time Project Fees: Website Creation and Brand & Design projects are billed as outlined in your Proposal (typically a 50% upfront deposit and 50% upon project completion/prior to launch). Upfront deposits are non-refundable once work has commenced.

Recurring Fees (SEO, Ads Management, Hosting): Monthly or annual retainers are billed in advance on a rolling basis.

Late Payments: Under the Late Payment of Commercial Debts (Interest) Act 1998, we reserve the right to charge interest on late payments at a rate of 8% over the Bank of England base rate, plus a flat compensation fee. If any invoice remains unpaid for 14 days past its due date, we reserve the right to temporarily suspend all Services—including taking your website offline and pausing active ad campaigns—until your account is brought current. Vane Built is not liable for any business or lead-generation disruption this suspension may cause.

3. Subscription & Cancellation Policy

Rolling Basis: Unless a fixed-term contract is agreed upon in your Proposal, all monthly recurring services (Local SEO, Paid Ads, Website Hosting/Maintenance) operate on a month-to-month rolling basis.

Cancellation Notice: You may cancel your monthly subscription at any time by giving us at least 30 days written notice (via email) before your next billing date.

Post-Cancellation Website Ownership: Upon cancellation of hosting services and full payment of all outstanding balances, we will package and provide you with a backup of your site's files. Any third-party license fees (e.g., premium plugins or themes) will become your sole responsibility to maintain.

4. Platform Hosting & Website Downtime

We partner with premium third-party hosting providers to ensure maximum website speed and uptime. However, no hosting provider is perfect.

Scheduled Maintenance: We periodically perform security updates, backups, and technical maintenance. We will make reasonable efforts to perform scheduled maintenance during off-peak UK hours.

5. Limitation of Liability (The "Shield" Clause)

Please read this section carefully, as it limits our financial liability to your business.

Exclusion of Indirect & Financial Losses: To the maximum extent permitted by the laws of England and Wales, Vane Built, its owners, and employees will not be liable to you or any third party for any:

• Loss of profits, loss of revenue, or loss of business opportunity.
• Loss of prospective enquiries, leads, or sales.
• Loss of data, files, or search engine rankings.
• Indirect, special, or consequential damages.

Campaign and Downtime Limits: We are not responsible for financial losses resulting from your website going offline, server crashes, security breaches, ad accounts being paused by Meta/Google, or drops in search engine positions.

Maximum Financial Cap: In no event will our total, aggregate liability for any and all claims arising out of these Terms or the use of our Services exceed the total amount actually paid by you to Vane Built during the three (3) months immediately preceding the event giving rise to the claim.

Statutory Exceptions: Nothing in these Terms shall limit or exclude our liability for death or personal injury caused by our negligence, fraud, or any other liability that cannot be legally excluded or limited under UK law.

6. Intellectual Property & Indemnity

Your Content: You retain ownership of all images, logos, copy, and materials you provide to us. You warrant that you own or have the licenses for all materials you supply. You agree to fully indemnify Vane Built against any copyright infringement claims brought by third parties regarding those materials.

Vane Built Intellectual Property: Upon final payment, we grant you a non-exclusive, perpetual, royalty-free license to use the custom website design and assets created specifically for your business. Any underlying software, custom code, or proprietary campaign structures developed by us remain our intellectual property.

7. Data Protection (UK GDPR)

Both parties agree to comply with their respective obligations under the UK Data Protection Act 2018 and the UK GDPR.

To the extent that Vane Built processes personal data on your behalf (such as customer enquiry forms submitted on your website or tracking pixels on landing pages), we do so as a "Data Processor" under your instructions as the "Data Controller."

8. Governing Law & Jurisdiction

These Terms, and any dispute or claim arising out of or in connection with them (including non-contractual disputes or claims), shall be governed by and construed in accordance with the laws of England and Wales. Each party irrevocably agrees that the courts of England and Wales shall have exclusive jurisdiction to settle any such dispute or claim.